Vision Australia’s
Carols by Candlelight
Everyone knows Carols by Candlelight, the iconic Melbourne Christmas tradition.
Fewer knew the event exists to fundraise for children who are blind or have low vision.
In March 2025, after a competitive pitch process, ntegrity was selected by Vision Australia to revitalise Carols by Candlelight.
Our goal was to increase Vision Australia’s brand presence and fundraising revenue within the event, while keep the event true to it’s roots.
The Challenge
Previous Identity
New Identity
The Work
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—Former Customer